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Movie launch promotional assets
Universal Pictures and Illumination Studios made a movie, and they needed people to know it.
We created all kinds of promotional assets, primarily for social. We even ran a GIGANTIC TikTok contest, involving Reese Witherspoon and Bono.
This project included a LOT of concepting, storyboarding, and watching the film more times than I'd ever like to admit.
To quote the great Klaus Kickenklober, "Only when we suffer, can we be great."
Created with: The Narrative Group
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